Online PR: Internet Distribution of Your Optimized News Releases to Attain High Visibility and Improve Search Rankings

Learn how to integrate online public relations into your marketing activities and enhance your search marketing campaigns.

Getting more visibility for our company is a challenge we all face – whether we’re large or small. One of the most effective methods of attaining high visibility is through the effective writing and dissemination of press releases.

If you are working with PR Firm, are you sure you are leveraging this investment to attain maximum value on the Internet? PR Firms are great at writing effective releases and pushing them out through their normal channels. They follow up with editors and may get you mentions in the media – but are they also getting you the most Internet marketing value from this work?

If you run a small businesses and hiring a PR firm is far out of the budget reach – is there a way you can leverage the power of the media? PR Firms tend to have expensive minimum engagement contracts. Yet PR is probably the most effective way to grow a business – what can you do to leverage the power of PR?

Online distribution of news releases can get your release listed on thousands of sites and RSS feeds. Many news sites have very high ‘Google PageRank’ and therefore links from your displayed release on these sites provides valuable “Google Juice” (quality of inbound links) for your site.

Contact Agito for more information about how we can add value to your PR activities or develop a custom solution that integrates PR within your Internet Marketing Program.