Learn How to Get All the Highly Targeted Traffic You Want From Search Engines - While Spending Less Time Managing Them

Why professional Pay Per Click campaign management will remove the risk and the hassle of getting qualified search traffic.

Many people think because it is easy to create a Google Adwords account that they should manage pay per click marketing themselves. The fact is, it is difficult, time consuming, and – unless you are an expert – more expensive than it’s worth.

Most people (and agencies) waste thousands of dollars before they realize that they’ve spent more than they’ve earned. They often incorrectly write off pay per click marketing as something that is overpriced, doesn’t work in their industry, or in their business.

It’s true – if your business model, your web site, and your Internet marketing acumen isn’t up to it – it will be a waste. On the other hand – if you have a solid business, good landing pages, and professional management – you can get more leads and sales than you’ve ever dreamed of.

A professional pay per click marketer will:

• Research search traffic and come up with hundreds of good phrases to bid on, many of them much less competitive and therefore cheaper to buy.
• Bring experience writing direct response ads that will far out pull an ad written by a novice and will get more clicks on the ads even though you are paying less.
• Advise on landing pages and site copy so that the traffic you get will convert to leads or sales at a much higher percentage.
• Use software that allows them to automate bid adjustments (up to 24 times per day) optimizing for the sweet spot between number of clicks, cost per click and time of day. (NB: This destroys any competition doing it ‘manually’)

Professionals even use tricks like pulling the ads during low converting times and increase spending during prime research hours for your prospects. They can force your competition to pay higher prices and place you in the bid gap where you pay the least for the most traffic.

Of course they are also responsible of tens of thousands of dollars worth of pay per click budgets for other clients and bring considerable management experience to the table.

The team at Agito Internet Marketing are Pay Per Click marketing professionals. We bring a proven pay per click management process that we've developed over years of experience marketing products for ourselves and clients. We'll find the terms and phrases that bring the most qualifed traffic for the least money. We'll advise you on creating landing pages that convert.

We'll also show you how we automate the process so the do-it-yourselfer's can't compete with you. We use the best pay per click marketing automation software in the business. We monitor beyond click-through through to conversion so we can hit your revenue targets, cost per acquisition targets, profit margin targets, and more.

Pay Per Click Campaign Pricing

The following packages are meant to serve as examples only. Each business we work with is unique and we are pleased to provide a custom package to suit your specific needs. 

Each Package includes:

• Keyword generation and selection
• Sign up, create and configure accounts with PPC search engines
• An account with our automated bid and ROI management software
• Integration of your web site with our software to track leads and sales
• Creative writing of ads and headlines for keyword groups

All packages DO NOT include:

• Additional consulting
  Consultation beyond the review and creation of the monthly management reports is billable on a time and materials basis at $125 per hour.
• Monthly bid management software fees
  Automated bid management software is recommended for e-commerce sites, but not required for any campaign.

Service Packages:

Niche:

• Up to 50 search phrases broken into 5 groups
• 3 ads per ad group for rotation testing (15 ads total)
• 4 hours per month of keyword / account review and reporting

Pay As You Go:
Initial Investment: $600
Ongoing service: $400 per month or 17.5% of ad spend (whichever is higher)*

Pilot Campaign:
3 month pilot campaign “total” package: $2800**
Includes $1000 in targeted pay-per-click advertising

Corporate:

• Up to 100 search phrases broken into 10 groups
• 3 ads per ad group for rotation testing (30 ads total)
• 8 hours per month keyword / account review and reporting

Pay As You Go:
Initial Investment: $1150
Ongoing service: $750 per month or 17.5% of ad spend (whichever is higher)*

Pilot Campaign:
3 month pilot campaign “total” package: $5400**
Includes $2000 in targeted pay-per-click advertising

Enterprise:

• Up to 200 search phrases broken into 20 groups
• 3 ads per ad group for rotation testing (60 ads total)
• 16 hours per month of keyword / account review and reporting

Pay As You Go:
Initial Investment: $2250
Ongoing service: $1500 per month or 17.5% of ad spend (whichever is higher)*

Pilot Campaign:
3 month pilot campaign “total” package: $11,750**
Includes $5000 in targeted pay-per-click advertising

Pay For Performance

• Keyword generation and selection + web site integration
• Unlimited ad creative at our discretion
• Unlimited account review at our discretion

Pay As You Go:
Initial Investment: $5000
Ongoing service: from $25 per lead
includes ad spend

NOTES:
*Ad spend (keyword bid costs) not included. Minimum ad spend budget is $100 per month.
** Pilot packages containing pay per click advertising costs are capped at the listed amount. Any unused fees will be returned or retained for future advertising. At client request the monthly cap may be removed to receive as much traffic as is available.